Announcement - In the largest corporate structuring move of its
nearly 30-year history, Seymour Duncan Pickups announces D-TAR, LLC;
an independent, privately-owned concern, dedicated to providing acoustic
amplification products to consumers and guitar-builders worldwide. “D-TAR”
stands for “Duncan-Turner Acoustic Research,” and marks the union of
Santa Barbara-based Seymour Duncan / Basslines with noted luthier and
acoustic pickup designer, Rick Turner.
D-TAR’s introductory product slate will include under-saddle pickups and electronics for acoustic guitars, as well as a series of boxes that perform mixing and blending of signals, and parametric equalization. The first D-TAR products were launched at the 2003 Winter NAMM show. In addition, a line of DSP products for acoustic guitarists is scheduled for a Summer 2003 release.
“We wanted to increase our ability to meet the needs of acoustic musicians,” says Cathy Carter Duncan, CEO of both Seymour Duncan and D-TAR. “By joining together with Rick and drawing on his years of product development expertise, we can do that more effectively.” The new company will be based in Seymour Duncan’s Santa Barbara facility.
“Over the years, I’ve amassed so many great product ideas that customers have been screaming for,” says Turner. “Working together with Duncan, I now have world-class R&D, Marketing, Sales and Operations departments for getting those products to the public. This is really exciting!”